Copywriting services is a very large part of what we at J21Media aim to deliver for
our customers who are trying to achieve successful seo rankings. Our skills have
been refined over the years to change from traditional copy writing to the new modern
form of copywriting that is associated with online marketing and search engine optimisation.
To achieve positive results online in terms of organic seo strategies, good a good
copywriter is vital to this. The main reason for this is because the major search
engines search through billions of web pages each day and then rank the accordingly
to relevance. This is why good copywriting and content writing is essential because
they will produce well written articles, keyword dense copy, original words and most
importantly they will be able to implement anchor text back links to your web site
which is extremely important for seo success.
What Is Persuasive Copy Writing?
Finding a good copywriter can sometimes be a difficult task to achieve and finding
one that has good prices and some seo knowledge as well can also be a challenge however
one thing that you do need your copywriter to be able to do is write persuasively.
Why? Simply put they will be writing articles about your services, news and products
and so need to be able to persuade people to check your web site out and even make
Find below some areas that need to be persuasive in your copy.
Your headlines should be no longer than eight or nine words for impact purposes and
your body text maybe one thousand words long however a large portion of your time
needs to go into a catchy, well thought out title. Did you just ask why again? Well
because out of the whole article it is the one element that everyone is going to
If it is good enough then you might just entice them to read the article and if that
is good enough you might just pull a customer through to the web site.
Follow The Formula!
Within the copy writing world we have a very well known formula that should be incorporated
in every piece of copy produced when writing persuasively. The formula is called
problem to agitate to solve.
So for example consider you are a car owner and you read the following headline:
“Does your car always pickup dirt even after it has just been cleaned?
So you agree with the title because you can relate to it and are the persuaded to
read on to see if the solution is viable for yourself.
Good copy writing and content writing can only take you so far and persuade you to
read so far. The product or service needs to have a good ‘hook’ to get the consumer
to part with their cash.
So lets assume that the rest of the article was on the new product from Car Clean
Wonder Wax and they have developed this brand new wax that repels dirt from your
paintwork on your car. It has a great selling point and so the deal is closed. Remember
good copy can only do so much but it is essential to success on the Internet.